Product Testing
Roll-out, Brand innovation, Packaging
More reliable decision-making throughout the product’s lifecycle
Performance Measurement
Media, Merchandising, Promotion, CRM
Optimise your marketing strategy and ROI
Our latest news
Ad4Sales: the most powerful TV efficiency measurement
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iligo and Marketingscan expand the possibilities of online pack testing
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MarketingScan launched Show&Learn®
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Nutella biscuits: genesis of a success story
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Nutella B-Ready: innovation tested with MarketingScan!
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