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Product Testing

Roll-out, Brand innovation, Packaging
More reliable decision-making throughout the product’s lifecycle

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Performance Measurement

Media, Merchandising, Promotion, CRM
Optimise your marketing strategy and ROI

Our latest news

iligo and Marketingscan expand the possibilities of online pack testing

Case-study Waze / Vittel® & fruits infusés bio

MarketingScan launched Show&Learn®

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Nutella biscuits: genesis of a success story

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case study Actimel / Facebook

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TV / YouTube Complementarity: Orangina shakes sales

Nutella B-Ready: innovation tested with MarketingScan!

Unilever optimizes the TV / Facebook mix with MarketingScan!

All News & Insights

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