fr
en
MarketingScan
Who we are
What we do
Contact us
Product testing
Market testing / new product
Post roll-out assessment
Packaging test
Performance measurement
Media impact
Media Testing
Media post-test
Merchandising test in real stores
Promotional impact
CRM impact
References
They trust us
Case studies
News
Contact us
fr
en
Media effectiveness: measuring advertising performance in markets with varying weightings
MarketingScan
>
Uncategorized
>
Media effectiveness: measuring advertising performance in markets with varying weightings
Share on :
To find out more about the methodology used, click here
Related posts
Media optimisation: quickly mesure the impact of a campaign on sales
Learn more
Uncategorized
Mix Media: testing alternative plans without impacting the national network
Learn more
Uncategorized
Innovation – verbatim Royal Unibrew-Geyer – Alexandre Mariat
Learn more
Uncategorized
See all posts
